SnapCuts!
19Apr/130

Spring!

Spring is finally here! Whether you want to invite a friend for a picnic, offer help with spring cleaning, or send your crush a special message, we have a bunch of different Premades for you to share!

If you're feeling more creative, use our Spring collection, where we've assembled spring-related clips, to craft your own personalized message.

Happy spring!

Your SnapCuts Team

Filed under: Uncategorized No Comments
26Mar/130

Editor’s Pick

We’re pleased to announce a new feature: Editor's Picks. 

Check out the first to make the cut here. 

Congratulations to snapcutter Missy Beyer!  She made great use of our John Wayne collection to say ‘Happy Birthday’ to a fan of the iconic Westerns movie star.   

We decided to institute Editor’s Picks when our editorial team identified some great snapcuts during our random Terms of Service check. Every week the spotlighted snapcut will appear in the pre-made section. We’ll be building an archive of all selected Editor's Picks, which will also be located in the premade section. 

If you’d like us to consider one of your best snapcuts, email your snapcut to info@snapcuts.com, stating affirmatively that 1. you grant permission for SnapCuts to feature your work along with 2. the credit line and 3. promotional link you want to include if we run your snapcut in Editor's Picks.

We’re looking forward to seeing your work!

 

Filed under: Uncategorized No Comments
26Mar/130

SnapCuts on The View

Admittedly this post is long-overdue, but did you see us on The View?!  We had the honor of having SnapCuts featured on the February 8th Pre-Valentines Day Special, demonstrating our new UGC (user-generated content) feature on the latest iphone app.  Since Valentine's Day we have been keeping up with important events (like St. Patrick's Day and March Madness) by making relevant Pre-Mades and Collections.   Be sure to check in regularly or follow us on Twitter to find out about them as we load them!

Filed under: Uncategorized No Comments
26Mar/130

Your own video!

It's finally here!  Now when you download the newest version of our SnapCuts iphone app you can upload and use your own personal videos!  Take video footage of yourself to send even more personalized messages, weaving your own clips in with ones from our professionally-curated and ever-growing library of clips.  We hope you enjoy the increased potential for experimentation, creativity, and expression as much as we do!

Filed under: Uncategorized No Comments
19Nov/120

SnapCuts announced as Industry Star Finalist at Mobile Excellence Awards

 

Social Video App is Finalist for Industry Star and Best Mobile Application for Entertainment at the 2012 Mobile Excellence Awards

LOS ANGELES, CA (November 19, 2012) - SnapCuts (www.snapcuts.com), the innovative social video messaging company that allows users to "snap" together video clips, add a personalized text message, and then share their creations via social networks, was honored as a finalist in two categories at the Mobile Excellence Awards during Digital Hollywood in Marina Del Rey, CA.

 

The Mobile Excellence Awards honors the best mobile and entertainment apps in the industry, as well as key industry leaders in all relevant markets. SnapCuts was named as a finalist in both the Industry Star and Best Mobile Application for Entertainment categories alongside larger brands, including Disney/ABC Television Group, Fandango, and Marvel Entertainment.

 

“We’re delighted to be recognized by the MEA,” said SnapCuts founder Bee Ottinger. “It’s particularly gratifying as a start-up for our peers to include us in categories with such large, influential companies.”

 

The SnapCuts mobile app allows users to quickly “snap” together video clips and share as personalized messages from the company’s library of licensed sources. SnapCuts’ apps are found on iPhone, Facebook and online. The curated library contains engaging and memorable clips from modern and classic television, music, film, commercials, animation and independent works, enabling users to create effective messages that convey sentiment through mixing personal favorite media references. In addition, , SnapCuts offers pre-selected collections for users looking for a quick way to send a message.

 

“We love video. And we want to make communicating with it so simple and fun that anyone can do it,” said Ottinger. “We have some interesting extensions coming soon that will allow users to personalize their experience even more.”

 

About SnapCuts
SnapCuts is a groundbreaking interactive marketing platform that combines video clips, text messages and social media. SnapCuts fuses together video greetings, texting, email and social networking, giving video content owners and brands new ways to extend awareness and sell related merchandise. The SnapCuts platform is available both on SnapCuts.com, as well as an app for iPhone and Facebook. In addition, SnapCuts offers marketers custom white label snapcuts experiences for the ultimate in social media marketing.

 

About Mobile Excellence Awards
The Mobile Excellence Awards bestows the highest level of industry honor to best of breed companies who excel in mobile entertainment and technology. The MEAs are an established annual award program that recognizes execution of corporate approach, consumer services, consumer experiences, content creation, and marketing devices or revenue generators for the mobile entertainment industry. For more information, please visit www.mobileXawards.com.

Filed under: Uncategorized No Comments
9Oct/120

SnapCuts at AWE


SnapCuts by advertisingweek

Filed under: Uncategorized No Comments
30Aug/120

SnapCuts Launches Facebook App

Pasadena-based SnapCuts, the developer of a social video greeting service which is headed by Bee Ottinger, has debuted a new Facebook app, which lets users assemble video-based messages and share them with their friends. The firm said its new Facebook app lets users "snap together" various video clips to form messages to friends, and also lets users add personalized notes to their newly created mashups. SnapCuts pulls clips from movies, television shows, and elsewhere, which can be mixed and combined to create custom video messages, and sent to friends as a video greeting card.

Filed under: Uncategorized No Comments
28Aug/120

SnapCuts Brings Instant Gratification to Facebook with Premium Video Montage App

Online entertainment is all about immediacy. Any thrill which is delivered in minutes stands no chance of competing with one delivered in seconds. It follows then, that social video montage startup Snapcuts is streamlining its product with the introduction of a simplified and more instantly gratifying version of its mobile experience in the new Snapcuts Facebook app.

Users of the Facebook app can snap together video clips from popular and classic movies, television shows, and commercials in “paint by numbers” fashion which the company calls QuikSnap. The app offers a set number of new three to ten second clips each week which can be arranged into five slots for to create a personalized video montage — or SnapCut — that can then be shared across the social network.

With each new batch of clips, users have the option to use an “opposing viewpoints” button which offers contradicting sentiments like good versus bad mood, or get together versus break up. Fitting directly within the activities users already perform on Facebook today, SnapCuts users can now use the service easily create an expressive video message to say anything from “Congrats” to “I’m having a bad day.” Users can also add a personalized note in the standard Facebook status bar to further communicate their mood or impression of the mash up.

The company’s mobile app, whose launch I covered previously, offers additional flexibility and functionality that is unnecessary within the social network.

I pointed out in that previous article that the SnapCuts content library is more “‘The Three Stooges’ than ‘The Simpsons’ or ‘Game of Thrones,’” although the selection is growing more modern daily. This classic content leaning has the potential to create a disconnect with the Facebook generation, although due to the hyper-short and expressive nature of the clips, the message is actually far more important than the source in most cases.

In addition to rolling out QuikSnap in its Facebook app, SnapCuts plans to whitelabel the platform to other publishers and content creators. Founder and CEO Bee Ottinger is no stranger to working with Hollywood publishers and premium brands, having earned personal fame as a video editing pioneer with credits in some of the biggest music videos and commercials of the last quarter century. She has succeeded thus far in gaining access to premium content and says that equally exciting development partnerships are in the works as well.

Social video is all the rage these days with all manner of products flooding the market. That said, few allow users to use premium content which has been professionally edited into bite-sized clips to create their own personal messages. Based on this, SnapCuts is fairly unique and has the potential to become the social Web’s answer to singing telegrams or lame e-cards.

The three year old startup faces an uphill challenge to grow awareness and build an engaged community of users sharing personalized video montages. If anything, with the addition of Facebook’s virality there will be nowhere to hide. Users will either catch on in droves or the service will fall flat alongside the multitude of other seemingly novel social video products. In either case, rapid feedback its far better than the alternative. Like everything else online, product iteration is about immediacy too.

Filed under: Uncategorized No Comments
28Aug/120

New Facebook Video App QuikSnap Combines Personal Messages, TV And Movie Clips

A new video application that lets users “snap” together social video messages from a library of TV and movie clips and share their video mashups via Facebook debuted Tuesday: QuikSnap.

Developer SnapCuts’ video messages are also available via the iPhone and the Web.

“Turn your mood into a video” is the pitch, and QuikSnap makes it quite easy. Users can pick scenes from classic TV shows like “I Love Lucy” or lines from major actors like Kirk Douglas, Shirley Temple, and John Wayne, and then point and click to add videos, as well as their own text messages to personalize the video messages.

QuikSnap also features premade social video messages for current events such as Labor Day and back to school, as well as for general moods (feeling “beaten up”) and routine invites (“come over for dinner”).

Bee Ottinger — a world-renowned video editor who did music videos for Michael and Janet Jackson, Christina Aguilera, Justin Timberlake, Cher, and Shakira — founded SnapCuts, and she knows how to make emotional connections with an audience using video.

QuikSnap lets users quickly create video messages that have an emotional impact. Using video in friends’ news feeds to communicate personal messages, and not just to share someone else’s content, could be a big trend on the Facebook platform.

QuikSnap also enables companies to “white-label” its technology, so it will be interesting to see how TV shows, entertainment companies, and celebrities start using SnapCuts for social media messaging.

Readers: Do you think video is the best way to say it in social media?

Filed under: Uncategorized No Comments
17Jul/120

SnapCuts Gains Access To TV Content For Social Video Mashing

An interesting development in the social TV startup world: SnapCuts, a new social video editing platform that allows users to combine and share video clips with custom messages, has secured its first big partnership to bring TV content to their users. The company spoke to Lost Remote exclusively about their new partnership with A-1 Entertainment to gain access to classic TV content that includes Beverly Hillbillies, Lucy, Dick Van Dyke and more. Different from SnappyTV and ClipSync, SnapCuts is all about mashing up different videos. It’s very simple to use was mostly flawless. You find clips you like, “snap them together,” add some text to it and send it off to the social web.

SnapCuts founder Bee Ottinger is an accomplished video editor who thought to launch the company after observing students she was teaching how to edit. Ottinger is responsible for having “invented modern video editing to music—quick cuts, jump cuts, visual effects, nonlinear montage—whose syntax is now the ubiquitous visual language used in commercials and music videos.”

SnapCuts gains access to TV content for social video mashing

Read More at: http://www.lostremote.com/2012/07/11/snapcuts-gains-access-to-tv-content-for-social-video-mashing/

Filed under: Uncategorized No Comments